A Complete Shipping Checklist for SMEs | Article – HSBC VisionGo

Planning to send goods domestically or internationally? This handy shipping checklist will make sure you're all set up for fulfillment success.

shipping checklist

Whether you’re an eCommerce retailer that needs to ship goods to customers or a business that has to send goods to clients, you’ll need a good shipping strategy. Before you think about sending out your first shipment, you should think about how you’ll create a seamless order and delivery process that will build trust in your brand help you nurture returning customers. Here’s a step-by-step guide to building an effective shipping strategy that’ll make your life easier and your clients happier. 


  1. Create a Shipping Policy

You’ll need to take a number of things into account while developing a good shipping policy that works for you and your customers. These include: 


  1. Find Couriers that Suit Your Needs

Once you’ve worked out a viable shipping policy that suits your business needs, you’ll need to find the right couriers to get your shipments around the world. You should be looking for reliable couriers that can offer high levels of service at a good price. Here’s how to find courier solutions that will work for you: 


  1. Buy the Right Shipping Supplies

When shipping your goods, you need to make sure that you have the right packaging. This will ensure that your products aren’t damaged in transit and arrive at their destination in one piece. Here are a few suggestions; 


  1. Provide Transparent Shipping Information and Rates on Your Online Store

No customer wants to be hit with hidden fees. That’s why you should always provide clear information about shipping, delivery rates, and taxes and duties. This will help build trust with your customers. If you have static rates for all the above, you can just show these directly on your website. However, if you use dynamic pricing, or need to provide accurate taxes and duties for different countries, you should see if there are apps you can integrate to display these automatically on your website whenever a customer checks out. 


  1. Develop a Smooth Post-Purchase Experience Customers Will Appreciate

For any small business, delivering an enjoyable post-purchase experience can go a long way in keeping your customers satisfied and ensuring their return to your business. You can do these several different ways, such as: 


Some Final Words

In today’s world, most businesses dealing in goods will need to ship things around the world. But, if you don’t manage this carefully, you’ll find shipping can be awkward and expensive, leading to dissatisfied clients who could tarnish your brand’s reputation. By using this checklist and creating a strong policy and process, you’ll find that shipping can be easy and could help you develop better customer retention.