想喺龐大嘅網上市場上分一杯羹？咁你就必須要將傳統嘅銷售模式轉型到網上世界。唔係話開咗個網店，或者整咗個網站就係轉咗型。首先， 要知道有乜野電子商務策略可以實施，以便應對最新嘅市場趨勢,再而知道可以點樣吸引同埋留住客戶群，令佢哋成為回頭客(repeated customers)。
想了解更多關於數碼轉型及電子商務？今次我哋十分榮幸請來三位對電子商務及經營策略非常了解嘅嘉賓： ILK Learning Limited 的CTO & GM Nicki Chan ， Gobuddy 的Partner, Business Development and Innovation Strategy 及 LolaVonVega 的創辦人 Candace Cheung ， JUSTT Group 的CEO 及 Hong Kong eCommerce Supply Chain Association (HKeCSC) 的主席 Terry Chan 用個人經驗來同大家探討：
- 數碼轉型的心態 (Digital Transformation mindset)
- 電商生態系統 (E-Commerce Ecosystem)
- Q&A 你問我答環節
模式： Hybrid 提供網上及現場直播
地址: 香港銅鑼灣登龍街18號9樓V Point 名額20個，可以面對面探討更多意見。
網上： Zoom 內容一致，但會錯過networking 環節啊！
19:00 - 19:30 Networking
19:30 - 20:30 嘉賓分享
20:30 - 20:45 Q&A
Mr. Terry Chan
Terry Chan empower technology-driven eCommerce Ecosystem over 20 years.
Awarded the Most Promising Business Leader of Asia 2019 by Economic Times at Singapore, awarded the 50 Fabulous Innovative Leader at the World Innovation Congress in 2020 at India, Forbes interviewed about eCommerce Supply Chain in 2018 at Vietnam, invited by World Bank to talk about Blockchain in 2018 at Vietnam.
Founder & CEO of JUSTT GROUP, a pioneer and innovative new retail (eCommerce) enabler in Hong Kong, offer consultancy & end-to-end omni-channel solution, to empower leading brands and bring their products to the most leading e-Commerce markets across the globe such as, China & South East Asia. Co-Founder and CEO of JUSTT BEAUTHY, a transformational content-driven skin care and health products provider in Hong Kong. Chief evangelist of eC-Post, Forbes interviewed, an e-Commerce enabler in HK, CN & SEA. Founder & chairman of Hong Kong eCommerce Supply Chain Association HKeCSC, the FIRST & ONLY ONE in HK tailors for the executives doing eCommerce/retail, focus on the Supply Chain mgt SEA.
Formerly, he was the GM in Alibaba Group - Lazada 3PL & general mgt/exp at FedEX, DHL eCommerce, S.F. Express, Yamato, Swedish & Danish Post.
Adjunct lecturer to teach eCommerce at the University of Hong Kong. Executive Mentor at the City University of Hong Kong. Advisor & mentor about eCommerce/Supply Chain for Hong Kong Science & Technology Park (HKSTP), Hong Kong Trade & Development Council (HKTDC) … etc. Consultant about eCommerce for government related organizations, universities, startup incubators, event organizers, KPMG, Mckinsey, Ernst & Young, Estee Lauder…etc. Chairperson & keynote speaker about eCommerce for 100+ international conferences (for World Bank, Forbes, HKTDC, Singapore & Vietnam Governments, KPMG, Union Postal Union, CityU, Canada Chamber of Commerce, ASEAN Embassy, Global Sources, Economic Times, HSBC … etc.).
Ms. Candace Cheung
Partner, Business Development and Innovation Strategy of Gobuddy
Candace has more than 20 years of experience in the areas of eCommerce, business strategy and sales and marketing. She has worked with a number of world leading brands including eBay, The Economist, The Wall Street Journal and The Regent Hotel to manage and grow their businesses throughout APAC.
Candace was responsible for providing leadership and direction for the cross-border trade functions for eBay. She has grown the markets from 4 markets to more than 11 markets within eBay global sites. The revenue was dramatically increased from double digitals to more than 200% YoY growth. She leaded a team of merchandising specialists in HK & China regions and formulated strategies for deals and promotions to drive ecommerce revenue growth for APAC merchants. She also provided business consultation to eBay sellers (mostly brand owners/SMEs/Corporate firms) by understanding their business structure and operations how they can effectively scale their operation to online sales. She would even take extra miles to collaborate with banks, logistic providers, government units & trade commission, etc. to improve resources for eCommerce community.
Candace is an entrepreneur herself and the founder for Lola Von Vega, a fashion accessories firm which produces multi-functional products. The company mission is to partner with a Hong Kong manufacturer where they employ retired garment factory ladies and empower them to continue to create in a sustainable fashion.
Mr. Nicki Chan
Nicki Chan is the CTO and GM of ILK Learning. ILK Learning is a One-Stop Learning Platform for #KidsandParents.
About him : Investment Partner, Project Manager, Insurance, Professional IT service provider, Wine Sommelier, Executive Director of a multinational enterprise. His background:Business Intelligent in a wide variety of the business (sales, investment, production & operation). Particularly interested implement & quality control of business enhancement via application & productive technology. His specialties: All around IT, Customer Service, E-Commerce, Hospitality, Wine & Spirit, Insurance, Business Analysis & Intelligent.
For more information: https://bit.ly/2QYn4nz