電子商務策略101 | Event – HSBC VisionGo

XCCELERATE GLOBAL HK LIMITED
XCCELERATE GLOBAL HK LIMITED
Calendar
8 Jun 2021, Tue
19:00 - 20:30 (HKT)
Location
Hybrid: Online on Zoom; in-person in V POINT 18 Tang Lung Street 9/F Hong Kong, HKI
Payment
Free
Event Languages
Cantonese
Organiser Email
Organiser contact email
rita.y@xccelerate.co


 

係開拓電子商務(E-commerce) 嘅過程中保持高度靈活性、市場觸覺和競爭力


2020年,根據Statista 數據顯示,全球有超過20億人喺網上購買產品或者服務;同年全球電子零售業金額超過4.2萬億美元。

想喺龐大嘅網上市場上分一杯羹?咁你就必須要將傳統嘅銷售模式轉型到網上世界。唔係話開咗個網店,或者整咗個網站就係轉咗型。首先, 要知道有乜野電子商務策略可以實施,以便應對最新嘅市場趨勢,再而知道可以點樣吸引同埋留住客戶群,令佢哋成為回頭客(repeated customers)。

想了解更多關於數碼轉型及電子商務?今次我哋十分榮幸請來三位對電子商務及經營策略非常了解嘅嘉賓: ILK Learning Limited 的CTO & GM Nicki Chan , Gobuddy 的Partner, Business Development and Innovation Strategy 及 LolaVonVega 的創辦人 Candace Cheung , JUSTT Group 的CEO 及 Hong Kong eCommerce Supply Chain Association (HKeCSC) 的主席 Terry Chan 用個人經驗來同大家探討:

  1. 數碼轉型的心態 (Digital Transformation mindset)
  2. 電商生態系統 (E-Commerce Ecosystem)
  3. 電子商務策略
  4. 電子商務案例分析
  5. Q&A 你問我答環節

立即登記,一齊睇吓行內人係點樣透過開拓電子商務市場,進行數碼轉型!

語言: 廣東話

模式: Hybrid 提供網上及現場直播
(https://zoom.us/j/97021762315?pwd=TlVrVHQwcDNEbEpMU29CMVNHcUlRUT09)

地址: 香港銅鑼灣登龍街18號9樓V Point 名額20個,可以面對面探討更多意見。

特別鳴謝場地贊助商: V-Co

網上: Zoom 內容一致,但會錯過networking 環節啊!

活動流程:

19:00 - 19:30 Networking

19:30 - 20:30 嘉賓分享

20:30 - 20:45 Q&A

*活動過程當中,現場參加者必須全程戴上口罩

嘉賓:

Mr. Terry Chan

Terry Chan empower technology-driven eCommerce Ecosystem over 20 years.


Awarded the Most Promising Business Leader of Asia 2019 by Economic Times at Singapore, awarded the 50 Fabulous Innovative Leader at the World Innovation Congress in 2020 at India, Forbes interviewed about eCommerce Supply Chain in 2018 at Vietnam, invited by World Bank to talk about Blockchain in 2018 at Vietnam.

Founder & CEO of JUSTT GROUP, a pioneer and innovative new retail (eCommerce) enabler in Hong Kong, offer consultancy & end-to-end omni-channel solution, to empower leading brands and bring their products to the most leading e-Commerce markets across the globe such as, China & South East Asia. Co-Founder and CEO of JUSTT BEAUTHY, a transformational content-driven skin care and health products provider in Hong Kong. Chief evangelist of eC-Post, Forbes interviewed, an e-Commerce enabler in HK, CN & SEA. Founder & chairman of Hong Kong eCommerce Supply Chain Association HKeCSC, the FIRST & ONLY ONE in HK tailors for the executives doing eCommerce/retail, focus on the Supply Chain mgt SEA.

Formerly, he was the GM in Alibaba Group - Lazada 3PL & general mgt/exp at FedEX, DHL eCommerce, S.F. Express, Yamato, Swedish & Danish Post.

Adjunct lecturer to teach eCommerce at the University of Hong Kong. Executive Mentor at the City University of Hong Kong. Advisor & mentor about eCommerce/Supply Chain for Hong Kong Science & Technology Park (HKSTP), Hong Kong Trade & Development Council (HKTDC) … etc. Consultant about eCommerce for government related organizations, universities, startup incubators, event organizers, KPMG, Mckinsey, Ernst & Young, Estee Lauder…etc. Chairperson & keynote speaker about eCommerce for 100+ international conferences (for World Bank, Forbes, HKTDC, Singapore & Vietnam Governments, KPMG, Union Postal Union, CityU, Canada Chamber of Commerce, ASEAN Embassy, Global Sources, Economic Times, HSBC … etc.).

Ms. Candace Cheung

Partner, Business Development and Innovation Strategy of Gobuddy


Candace has more than 20 years of experience in the areas of eCommerce, business strategy and sales and marketing. She has worked with a number of world leading brands including eBay, The Economist, The Wall Street Journal and The Regent Hotel to manage and grow their businesses throughout APAC.

Candace was responsible for providing leadership and direction for the cross-border trade functions for eBay. She has grown the markets from 4 markets to more than 11 markets within eBay global sites. The revenue was dramatically increased from double digitals to more than 200% YoY growth. She leaded a team of merchandising specialists in HK & China regions and formulated strategies for deals and promotions to drive ecommerce revenue growth for APAC merchants. She also provided business consultation to eBay sellers (mostly brand owners/SMEs/Corporate firms) by understanding their business structure and operations how they can effectively scale their operation to online sales. She would even take extra miles to collaborate with banks, logistic providers, government units & trade commission, etc. to improve resources for eCommerce community.

Candace is an entrepreneur herself and the founder for Lola Von Vega, a fashion accessories firm which produces multi-functional products. The company mission is to partner with a Hong Kong manufacturer where they employ retired garment factory ladies and empower them to continue to create in a sustainable fashion. 

Mr. Nicki Chan

Nicki Chan is the CTO and GM of ILK Learning. ILK Learning is a One-Stop Learning Platform for #KidsandParents.


About him : Investment Partner, Project Manager, Insurance, Professional IT service provider, Wine Sommelier, Executive Director of a multinational enterprise. His background:Business Intelligent in a wide variety of the business (sales, investment, production & operation). Particularly interested implement & quality control of business enhancement via application & productive technology. His specialties: All around IT, Customer Service, E-Commerce, Hospitality, Wine & Spirit, Insurance, Business Analysis & Intelligent.

For more information: https://bit.ly/2QYn4nz