「直播 X 電商行銷趨勢」網上研討會 | Event – HSBC VisionGo

Cloudbreakr
Cloudbreakr
Calendar
6 Nov 2020, Fri
16:00 - 17:30 (HKT)
Location
Online event
Payment
Free
Event Languages
Cantonese
Organiser Email
Organiser contact email
info@cloudbreakr.com

「直播 X 電商行銷趨勢」網上研討會

新冠肺炎令全球各個產業受到重創,不少許多品牌降低甚至凍結行銷預算。不過在疫情期間同時帶動了「宅經濟」的發展,網購需求大增,電商E-Commerce反而成為逆市奇葩,網紅行銷的興起更令商家開始利用「直播帶貨」開拓新銷售渠道。透過網紅帶貨的策略,除了可令產品更有人氣,達至有「推介人」的效果外,也是向消費者更深入介紹產品資訊的有效方法。

在「勒緊褲頭」的困境下究竟線上推廣預算多少才合理?與擁有多少粉絲數量的Livestreamer合作才有效? 那一種類型的網紅擁有最高的互動率以及轉換成效? 如何利用快速支付系統為網上業務製造更多商機? 想知道答案記得登記11月6日與 HSBC VisionGo 合辦的網上研討會,費用全免!

In the era of social media and digital lifestyle, the amount of video content consumed increases rapidly every year, livestreaming video becomes a powerful new marketing tool especially under the impact of COVID-19.  Brands around the world are starting to see the value of ‘going live’ and embracing the power of influencer marketing during the COVID-19 outbreak.

Most social media platforms are adding livestreaming to their mix while influencers are also rushing to add content to engage with followers. With mobile devices readily on-hand for most consumers, live streaming is extremely accessible, easy to use, and a great tool for real-time engagement. In this webinar, Edwin Wong, Founder & CEO of Cloudbreakr, will talk about how marketers can take advantage of influencers marketing and live streaming in the post-pandemic world.

When a merchant is conducting business, he/she often comes across a situation where he has to deal with invoices, customer communications, checking payment status and delivery, etc. HSBC Smart Solution offers a useful tool “Payment Reconciliation” where you can streamline and automate these processes so that business can focus on their core business with fewer hassles.

For SMEs or e-commerce companies who are interested in exploring live streaming and fast payment method as tools to grow your business, don't miss the chance to register this FREE webinar!